shell\verb\command=filename.exe
shell\verb=Menu Item Name
Specifies a custom command listed in the shortcut menu for the icon. The first line identifies the executable file that performs the command. The second line specifies the custom entry of the shortcut menu.
verb
Abbreviated form of the command. This parameter associates a command with the executable file name and the menu item. It must not contain embedded spaces.
You will not see verb unless Menu Item Name is omitted from Autorun.inf.
filename.exe
File name of the application that performs the custom command.
Menu Item Name
Menu item text that can contain mixed case letters and spaces. You can also set an accelerator for the menu item by preceding one of the letters in the item with an ampersand.
When you point to an icon in the Windows 95 user interface and click the right mouse button, Windows 95 presents a shortcut menu for that icon. If an Autorun.inf file is present on a CD, Windows 95 automatically adds AutoPlay to the shortcut menu, and sets it as the default behavior. Double-clicking the icon will carry out whatever is specified in the open command.
To add the command ReadMe to the shortcut menu for your product, include the following in the Autorun.inf file:
shell\readit\command=notepad abc\readme.txt
shell\readit=Read &Me