The process of replicating text and image datatypes is subject to the following considerations:
The max text repl size parameter is set by using the sp_configure system stored procedure or the SQL Enterprise Manager Server Configuration dialog box.
For more information on setting max text repl size, see sp_configure.
Also, once the text pointer has been obtained, you should not perform any operations that can alter the location of the text pointed to by the text pointer (such as updating the primary key), before exectuing the UPDATETEXT or WRITETEXT statement.
This is the recommended way of using UPDATETEXT and WRITETEXT operations with data to be replicated: